Providing business services to help start and grow your business across Nottingham and the UK
Here at Zest Innovation we focus on growing YOUR business.
With over 20 years experience in new business generation and new product & service introductions, we are well placed to work with you to develop new customers, channels and income streams.
Regardless of the type, size and location of your business - or even your budget we have extremely flexible approaches to working together, so if you think you could do with help with any of the services below simple get in touch for an initial no obligation chat!
Ideal for small to medium size businesses looking to grow by gaining more customers. Primarily by attracting and directing online customers looking for your service.
For small, medium to enterprise businesses. Our New Channel Development Service - supports the introduction or testing of how your existing products or services could be taken up in a new channel. This can mean taking your retail business online or your online business into a bricks and mortar shop.
For any business from a new start up to a well established business there will often be opportunities to introduce new products or services but sometimes this can be more difficult than expected. Not having a strategy to test, learn, adapt to find a winning formula can often lead to new innovations being dropped permanently and as a result a potential goldmine may end up being overlooked.
We've had experience in a number of industries and can get under the surface of why the introduction of a new product or services, may have not worked as well as you had expected or can assist with piloting a soft launch.
Having fresh, independent eyes (and really importantly ears) can provide invaluable insights into why a new product or service may or may not be your next Star, Question Mark or future Cash Cow.
Do fingers start pointing across departments as to why targets are not being hit - “it’s too expensive”, “the customers don’t like X”, “it also needs to do X before anyone will buy it” or “sales just have got behind this”.
Perhaps you are in a mature market and are worried about a new kid on the block disrupting your existing market share, so you want to start the exploratory process to keep you ahead of the competition and are not sure how best to approach concept design.
Our experience and approach will reveal insights, which will help your organisation prepare for any strategic, channel or training changes, which may be required to successfully introduce new products or services.
Go to our Business Development page to understand more about our approach to new product and service development and what you could expect to get from our service.
As a small / medium business owner you have enough on your plate trying to complete customer orders, collect payments and manage staff & suppliers. You've probably started your business because you are great at what you do - but the lifeblood of any business is getting new business.
There are many companies out there offering website services, there are also many companies where you can build your own website for free. However, unless you are in the business of website building - then this is probably not best use of your time, skills or resources as simply having a website does not in itself generate new leads.
At Zest Innovation we have take ownership of organic SEO along with website management and advisory services to to improve the amount of enquiries your business gets.
In return we have a very flexible pricing system which can be tailored to the type of business you're in. This approach provides a great opportunity to take the worry away from:
All performance metrics are visible, so there's no question about whether or not our approach is working.
To discuss the specifics relating to your business call 0115 647 6477 today, or complete the form to arrange a no obligation call.
What have you got to lose?
Having an approach is one think but having flexibility is another. Sometimes it's easy to become to close to 'your baby' and you will try everything to make your idea work. It may not work for a variety of reasons and we'll help you establish why and what changes can yield different results
Just having a website is no guarantee that all of a sudden new clients will find you online and the phone will not stop ringing. In today's digital world we can work with you to get results which means new clients the lifeblood of any business. We specialise in small business start ups and have a variety of plans to suit any business
Have a new product or simply a new product idea and don't know where to start? We can help with design and the 3D printing to get you a rapid prototype which you can take to the market and gain valuable feedback from. Our services can support your new product from idea to launch and business development activity
Knowing where to invest your time and effort can be overwhelming in today's digital marketing environment. We can provide services or support you in finding the right sort of digital marketing services which will be right for your business.
“insightful advice and recommendations. I really appreciate their honesty and can happily recommend Zest Innovation for their fresh thinking”
Christopher L - Ghost Writer
“very open and frank feedback sometimes you just need someone from the outside to observe and go through the customer experience to see where some simple changes can make all the difference to your business ”
“Best sales & marketing firm I have ever worked with. We continue to have an ongoing relationship as they continue to deliver.”
Adam S - Nottingham Fencing
Most of the busiensses we've worked with are trade service related but we have diversified into other areas. The main types of businesses we have helped included:
For more information about the ways we have helped our clients, please see our blog page.
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